The 2014 edition of the biennial kbb Birmingham show is rapidly approaching, and looks set to be one of the best shows yet. Taking place at the NEC Birmingham between 2nd – 5th March, the event is the biggest gathering of kitchen, bathroom and bedroom industry professionals in the UK.
This year visitors can look forward to a whole host of features including the Global Kitchen area, in which kbb Birmingham will champion an area of internationally-designed kitchens in celebration of the ongoing interest in cultural design. What’s more, Chiltern Marble will be treating visitors to their stand to a ‘Cook-Off’ hosted by TV chef Jean Christophe Novelli, who promises that visitors will get a taste of his famous dishes, as well as a book signing opportunity.
Returning to kbb Birmingham this year will be the popular Innovation Awards, held in partnership with Blum UK. This year each exhibitor will be able to nominate their most forward thinking product by highlighting it with a swing tag, which will in turn make it easier for visitors to easily locate the most innovative products at the show.
Visitors to kbb Birmingham will also be treated to a top line-up of seminar speakers. The seminar series will delve into the industry from many different angles, from design to e-commerce, providing something for everyone across the four day event. Highlights include Hannah Malein from Global Color Research, who will be giving a seminar which will examine ‘Key colour & material trends for Autumn/Winter 2014/15’, and John Lennon of PWS, who will be giving an independent focussed seminar entitled ‘How to maintain market share and grow your business as an independent specialist’.
Of course, the main attraction at kbb Birmingham will always be the up. The 2014 edition certainly does not disappoint, with many new names joining old favourites for the four day event. Bathroom giant Ideal Standard will return to the show for the first time in a decade, and will be launching numerous product ranges to boot. British Ceramic Tile is another brand that will be making its kbb Birmingham debut, alongside bathroom specialist Saneux and kitchen expert Rotpunkt. Returning to the show will be a smorgasbord of favourites including Franke, Caple, JJO and Blum.
On top of this, kbb Birmingham will this year be hosting its largest ever number of overseas exhibitors, proving that the show is fast becoming a very important event on the international calendar. Flying the flag for Europe will be Samet, Xey and Leicht to name but a few.
Andrew Vaughan, Brand Director at kbb Birmingham, is pleased to see such a wide range of exhibitors join the 2014 line-up. “We are delighted that this year’s show will represent such a diverse range of exhibitors, right through from home -grown talent to much-loved European brands that we have all become accustomed to,” he says. “I think it is clear to see the economy in the UK is picking up!”
Registration for kbb Birmingham is now open – complimentary passes to the event are available at www.kbb.co.uk.