Houzz, the world’s leading platform for home renovation and design, today announced that it has more than doubled its community in its first year in the UK, attracting more than 2 million monthly unique users to its mobile and online platform, Houzz.co.uk.
The dedicated UK platform launched in July 2014 with 1 million unique users and nearly 10,000 active home renovation and design professionals. Today, the UK professional community has grown to over 25,000 active home professionals across over 60 trades. Houzz professionals rely on Houzz’s platform as a critical business tool to build their brands, collaborate with clients and connect with homeowners looking to renovate or decorate across the country and around the world.
Houzz is the largest platform for home renovation and design globally with more than 30 million monthly unique users, 90 percent of whom are homeowners, and over 800,000 active home professionals. The UK launch in July 2014 marked the start of the company’s international expansion, which has continued across Europe, Australia, and into Asia. Over 45% of new Houzz users today come from outside the US, as a result of the company’s expansion efforts over the last year, compared to less than 30% in 2013.
Houzz is also announcing the roll-out out of the Houzz Professional Marketplace in the UK (Houzz Pro+), the first expansion of this programme outside the U.S. The local marketplace was developed based on demand from Houzz’s British professional community, which expressed the need to gain even greater visibility in their local areas. The service is offered in addition to the free global platform and tools that Houzz will continue to invest in and provide to its professional community.
Adi Tatarko, Houzz cofounder and CEO said, “Our mission from day one has been to deliver the best technology and experience for home renovation and design by addressing every aspect of the process, and this has been our mission in the UK, too. We’re excited to see the exceptional organic growth of our local community, and to connect British homeowners and home professionals with our community around the world. As Houzz expands internationally, the design aesthetic, talent and expertise of the UK has a major role in the global design language that Houzz is facilitating.”
Houzz provides homeowners and pros access to over 7 million retina-quality professional photos, 200,000 of which come from the UK, showcasing the best of British home interiors and exteriors. The UK also contributes to thousands of guides and articles from home renovation and design professionals, as well as over 20,000 home-related discussions, to the global platform.
